I’ve been doing “creative” for over 20 years. Sure, there’s a lot of hard work and some long nights. But dang, when you are doing it right, it’s a whole lot of fun. New clients, new technology, new media. These are the gateway to the best thing of all: New Ideas. I still live for the rush of the next great one — whether I come up with it on my own or spark it in someone else.
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Either way I know the best idea I’ve had isn’t the best idea I’ll ever have.
That’s what keeps me coming back for more.