LET’S DEFINE THE PROBLEM AND CREATE AN OPPORTUNITY
I’m a “T” person. My core is Leadership, but my experience spans from Strategic Thinking to Creative Execution. I thrive within a team environment to solve sometimes very difficult challenges in unique and noticeable ways.

I’m fluent in B2C and B2B approaches with experience in Web, TV, Film, Print, Brand, Events, Experiential, Activations, Email, Social, Content Drivers, Direct Mail, Creative Campaigns, Customer Campaigns, Photography, and other stuff so weird and different that I don’t know how to categorize them.
Strategic Thinking
Every great bit of communication starts with strategy. So many questions need to be answered in order to not waste time or money saying the wrong thing to the wrong person. Who exactly are we talking to? What pains are they experiencing? How do we introduce ourselves? What do we have to say? And most importantly, what do we want them to do? Feel? Act? This discovery is where I like to start. A lot of future success comes from this.
Leadership
This is who I am at my core. I’ve always been a leader. I love people and watching them succeed while doing something big as a team. Helping them develop their “A Game” and grow. Creatives can be gentle souls and we need to protect them, but also keep them delivering their best solutions every single day. I enjoy building teams by finding the rights skills mixed with the right culture for the right job. Powerful, amazing things happen when this is done right.
Creative Execution
Where does this come from? I believe everyone is creative. I think the best ideas come from listening. And discovery. And pure hard work. There is no secret sauce here. You can’t rush it. It’s a craft, a honed skill. Often within a partnership complete with some tough debates. Defining a problem a specific target has and finding a noticeable way of letting them know how to solve it is extremely difficult, and challenging. And very rewarding because when you’ve succeeded you can feel it.
Let’s meet and say “Hi”. Email, phone call or Coffee? I do all three everyday. Download my résumé, CV, bio thingy here.
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